About sarah & Ulster Technologies

Sarah is a detail-oriented leader with twenty years of experience in marketing and cloud-based technology, specializing in sales, marketing, customer service, and reporting tools. As principal and founder of Ulster Technologies (www.ulster-tech.com), established in 2024, Sarah drives innovation to foster collaborative, data-driven decisions with her clients.

She has served as an enterprise architect, product owner and program/project manager at leading regional and national healthcare institutions. Sarah led dynamic, cross-functional teams through multiple product and platform migrations, passionately improving business processes and driving sales growth.

A graduate of Rosemont College with a Master’s in Strategic Leadership, Sarah is also an active volunteer, serving on various boards and committees, including as a Higher Award Coach for Girl Scouts of Eastern Pennsylvania, Vice-President of Village on the Ridge, and Technology Co-Chair for Philanos. With a strong foundation in both technology and leadership, Sarah is passionate about driving innovation and fostering collaborative, data-driven environments.

Through an intentional and winding professional path, Sarah has had the opportunity to gain expertise across a variety of industries, domains, and organizations, continually expanding her knowledge base. At the intersection of marketing, technology, and leadership, Sarah is comfortable and engaging while speaking about a variety of topics including, but not limited to: project and change management frameworks; leadership and communication styles; building trust; managing customer data and experiences; marketing technology and integrations; professional development and empowerment.